Total Wireless Gave a Voice to the Real Fans at COPA America
We used the very thing fans love—signs. And getting your message on one was as simple as sending a text.
Text-to-Sign Total Wireless’s most successful campaign to date.
We met their annual awareness goal amongst the
Latino community in just three weeks.
🏆 PR Week Awards: Best in Arts, Entertainment & Sports Media
🏆 Sports Clio: Bronze for Game Day Fan Experience: Digital/Mobile Fan Engagement
But more than that, we gave a voice to a fandom who was being shut out.
